Verizon and MotorolaVerizon and Motorola teamed up to launch a sweepstakes in connection with the next Super Bowl to increase customer response to the event. Both companies are sponsors of the National Football League and called on a sports marketing agency to handle the task. When the “Ultimate Game Day Access” sweepstakes was introduced, a program was created to benefit the consumer and utilize both companies’ assets under one roof. Consumers are able to participate in the sweepstakes on the Motorola website through a landing page. They are then required to provide an e mail address and view a presentation about Verizon’s FiOS to enter the contest. Tickets to a December NFL game are offered as the prize.

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Breaking out from the pack in women’s sports apparel is actress Alyssa Milano, known nba jersey style for her role in the WB’s “Charmed” and for her love of baseball. Not only does Alyssa Milano have season tickets to the Los Angeles Dodgers, but she also cheap football jerseys has her own MLB blog. Moreover, she’s gone to the next level and has designed a line of women’s MLB apparel. Called “touch,” her line features fan wear that exudes femininity.

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Sports Illustrated once estimated that 78 percent of NFL players end up broke or under financial stress after they retire. In an interview with NerdWallet, Owens and his friend Eric Dickerson, the Hall of Fame running back most famous for his time with the Los Angeles Rams, talked about their experiences and what young athletes should know about building a solid financial future.

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